Founder

Yassir
Khrichef

Movement Educator · Entrepreneur · Digital Creator

12+
Years creating
3
Major platforms
100K+
Community

Yassir Khrichef is a movement educator, entrepreneur, and digital creator with more than 12 years of experience building projects at the intersection of movement, education, content, and technology.

His work spans calisthenics education, rings training, movement philosophy, online platforms, and media technology — all connected by a single thread: helping people move, create, and express more freely.

Yassir Khrichef, founder of OpenLenz
Yassir Khrichef · Founder
2013

Where it began — LocuraSanaFitness

In 2013, Yassir launched his first YouTube channel: LocuraSanaFitness, one of the earliest Spanish-speaking channels dedicated to calisthenics, bodyweight training, and movement culture. At a time when fitness content in Spanish was scarce and movement culture was still finding its digital footing, LocuraSanaFitness became a reference point.

Through years of consistent content creation, hands-on education, and genuine community building, the channel grew into a platform followed by hundreds of thousands of people across YouTube and social media.

"The practice of creating content taught me more about communication, structure, and repetition than anything else I had studied."

More than a channel, LocuraSanaFitness was a laboratory — a place where Yassir learned how to teach movement, how to build audiences, and how to ship creative work consistently over the long term.


Movement Education

SaturnoMovement — Rings, Strength and Philosophy

Building on that foundation, Yassir co-founded SaturnoMovement — an internationally recognised platform focused on rings training, bodyweight strength, mobility, and creative movement exploration.

The platform became known for its unique blend of technical training and movement philosophy, helping shape a more contemporary approach to rings practice and bodyweight movement. It attracted a global audience and became one of the defining voices in its space — a community built around mastery, creativity, and long-term practice.


Evolution

EmbodyWay — Inhabiting the Body

Years of teaching movement led to a natural evolution. The question shifted from how you train to how you inhabit your body, and EmbodyWay was born as a separate, independent project exploring a different dimension of the practice.

EmbodyWay combines structured physical training with a deeper exploration of awareness, adaptability, creativity, and long-term practice. Through programs, workshops, mentorships, and online education, the platform supports a growing international community.

"Movement is not the destination. It is the language through which we discover the destination."


Technology

OpenLenz — A Decade of Frustration, Finally Solved

Over more than a decade of creating content, one friction point never went away: the same moment had to be filmed multiple times to work across different platforms. A single piece of content required filming in portrait, then landscape, then again for vertical — over and over.

OpenLenz was built to end that workflow entirely. Capture once, and let the technology generate every format you need. No re-recording. No reframing after the fact. No compromise between the Instagram Reel and the YouTube video.

OpenLenz is not a filter or an effect. It is a fundamental rethink of how modern content is captured. All development, design, and infrastructure is operated under YASSIRTRAINER USA INC, the Florida-based company through which Yassir continues building educational, creative, and technological initiatives.

The Ecosystem

Projects and platforms

01
LocuraSanaFitness

The original YouTube channel that started everything — one of the first Spanish-speaking platforms dedicated to calisthenics and bodyweight movement culture. The seed from which everything else grew.

02
SaturnoMovement

An internationally recognised movement education platform focused on rings training, bodyweight strength, and movement philosophy. Built for practitioners who treat movement as a long-term practice.

03
EmbodyWay

A project centered on inhabiting the body through movement. Structured physical training combined with awareness, adaptability, and long-term exploration. Programs, workshops, and mentorship for an international community.

04
OpenLenz

A media technology application that simplifies modern content creation workflows. Film once, get Portrait and Landscape ready to edit. Less time on set, more options in the edit room.

Legal Entity
YASSIRTRAINER USA INC

All projects operate under the umbrella of YASSIRTRAINER USA INC, the company through which Yassir continues developing educational, creative, and technological initiatives connected to movement, media, and human expression.

StateFlorida, United States
StatusActive
Address5041 S State Road 7
Fort Lauderdale, FL 33314
contact@openlenz.app